Archive for March, 2007

UPDATE on Registering for CPW Portfolio Reviews in NYC

I’ve received updated information from Ariel Shanberg, executive director of the Center for Photography at Woodstock (CPW) on their 2007 NYC Portfolio Reviews.

REGISTRATION for the reviews and all 2007 workshop offerings will begin on April 23 for CPW Members, April 25th for non-members.

Dates for the NYC Reviews, limited to 12 photographers each, are:
MONDAY June 4 and FRIDAY September 28th.

Be sure to join CPW for priority booking!

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NOTES from Jeff Curto’s presentation at SPE ’07 on PODCASTING

SPE has ended, and as promised here are Jeff Curto’s handouts/resources from his excellent presentation on podcasting (which he podcast):

www.jeffcurto.com/spe/

Check it out, and be sure to subscribe to Jeff’s personal podcast “Camera Position” at www.cameraposition.com.

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2007 International Color Photography Awards: Call for Entries OPEN

Entries for the 2007 Photography Master Cup Contest sponsored by the International Color Photography Awards are now being accepted. Click here for more information on the competition.

Members of the Judging Panel represent a diverse range of interests in our field:

> Christos DeVaris – NATIONAL GEOGRAPHIC, Washington DC
> Yuki Miyasaka – PHAIDON PUBLISHING GROUP, Tokyo
> Jessica Hoffman – CRISPIN PORTER + BOGUSKY, Miami
> David Meikle – PROPAGANDA OGILVY, Moscow
> Daniel Lim – WIEDEN+KENNEDY, China
> Rick Kemp – GREY WORLDWIDE, Toronto
> Amy Steigbigel – GETTY IMAGES, New York
> Joseph Earley – FOX BROADCASTING COMPANY, Los Angeles
> Nicole Frankel – VOGUE UK, London
> Gael Newton – NATIONAL GALLERY OF AUSTRALIA

Click here to learn more about these individuals who will be making decisions concerning 63 “Title Awards” in 21 categories.
To view last year’s awards, click here. Click here to enter.

Winners & Nominees will be announced via an live online presentation September 2007. Last year’s live show attracted 10,000 online photography fans from more than 52 countries who logged on to see who would take top honors in color photography.

NOTE: “Enter by March 31st and add 1 free image to any multiple category.

Deadline for consideration in the 2007 Competition: May 25th.
Lastly, as always, read contest rules thoroughly.

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New Works #10: Exhibition Opens April 4th, Bronx, NY

New Works” is a major exhibition celebrating the tenth anniversary of En Foco’s New Works Photography Awards.

The exhibition features 2006-07 awardees Divya Murthy, Meg Escudé, Stephen Marc, Sonya Lawyer, William Wilson, LaToya Frazier, Emilio Banuelos, and also features work of awardees from the past ten years: Annu Matthew, Larry McNeil, Ana de Orbegoso, Terry Boddie and others.
Opening Reception: Wednesday, April 4, 5:00-8:00pm

Artist Talks at the Gallery during the exhibition:
Thursday, April 5, 6:30-7:30pm with Divya Murthy, Meg Escudé, and Ana de Orbegoso
Saturday, May 19, 4:00-5:00pm with Stephen Marc, Alison Nordström and special guests (to be announced)

Closing Party: Saturday, May 19, 5:00-7:00pm

Longwood Art Gallery @ Hostos, 450 Grand Councourse at 149th Street, Bronx, NY 10451. 718.518.6728 www.enfoco.org
Monday-Saturday, 10:00am-6:00pm
DIRECTIONS:Take the #2, 4, 5 trains or the Bx1, Bx19 Bus to 149th Street/Grand Concourse.

En Foco’s New Works Awards acts as a creative incubator, enabling artists to create or complete an in-depth photographic series exploring themes emanating from their personal experiences, and providing honoraria, support and an exhibition in New York.

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Jen Bekman Gallery: 4 Years Young Today!

The Jen Bekman Gallery in New York City turns four years old today! Her juried competitions “Hey, Hot Shot!” have been the launching pad for countless artists. Be sure to check out her website and blog “Personism” frequently to see work that will challenge, inspire and delight you. If you are in NYC tomorrow night, go to the gallery’s opening of Ben Donaldson‘s exhibition “Summerland” from 6-8 p.m. Hat’s off to this dedicated follower of new talent, named to “2006 Innovator: Galleries” by PopPhoto.com Congratulations, Jen, on all your efforts on behalf of emerging artists!

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SELF-PROMOTION: Marketing Do’s and Don’ts!

Lisa Selin Davis interviewed me this week on effective self-promotion efforts for a forthcoming article she is writing for PDN. Here are a few of the thoughts I shared with Lisa on that important subject:

Most common mistakes people make in their marketing strategies:

Invest in what you can sustain! Many photographers take on a marketing campaign that they can’t sustain, either because of time commitment or financial commitment. Perhaps bordom factors in as well!

Know your strengths! Too many photographers try to be all things to all people, and feel that be creating a marketing campaign with broad diversity of skills that will “sell” them to a viewer, when in fact it only confuses them as to what the photographer trying to convey.

Know your audience! Too many photographers don’t research the audience they are seeking and whom within that market will be most likely to respond to the work. I encourage photographers to write and and design promo pieces that “speak THEIR language.” The way one communicates with a curator is different from a gallery director from a photo editor, from an art buyer, from a graphic designer… one’s marketing tools should reflect that: from the choice of format, choice of copy, right down to image selection and image information. If you are sending a piece to someone you hope will collect or represent the work, you would want to present the work in such a way that it conveys the BODY of work, captions might indicate “from the series ________” and size//edition information will further convey your goal. If presenting to a photo editor, show examples what you want to be hired to do – work that can give an editor that confidence. If presenting for advertising or design, they too need to remember your strengths from your presentation, from having a strong consistent style to revealing your production strengths. When producing a CD-Rom, don’t assume everyone will bother to open a folder full of loose jpegs….besides, building a slide show as a PDF or QT movie will ensure that that work is seen in the sequence you prefer they view.

Ultimately, whatever promo piece(s) you invest in should be strong enough to drive your targeted audience to your website, which must be PERFECT, and CURRENT. My best advice regarding websites: less is more, and reveal your “business model” – ask for what you want! Let people know if the work is available for sale, if there is body of material available for exhibition, if you would be interested in discussion creative commissions (or assignments, depending again on what market your are talking to. And, if you are open to granting reproduction rights for the work, again, ask for that by saying that you are.

Sometimes I’ll receive a promotional piece from a photographer, will be intriqued by it and go to their website and to my surprise it has a completely different graphic identity! I wouldn’t know it was the same photographer! What a mistake. Your branding of business cards, print promotional piece and website should be similar in their “look, ” from similar fonts, color palate, style and overall design. To me, that is an effort wasted. What are we left with? Confusion. What do we remember? Not the work…

Mistakes I see too often:
- CD’s shipped in plastic containers that arrive in pieces.
- CD’s with folder after folder, no clear path to viewing…
- CD’s with a slide show but no pause button…

- Websites with black backgrounds and tiny white (or other color) type.
- Websites that take 5 clicks (or more!) to view to an image
- Websites that have so much work featured that the artist must be 200 years old to have complete that many bodies of work

- Print promo piece sent as self-mailers; always arrive damages, and wearing barcodes
- Print promo pieces with envelopes that rip apart when you try to open them
- Print promo pieces with pre-printed labels that are sloppy, indicating a mass mailing produced at 3 a.m.

Use your marketing budget wisely, and to your long-term advantage!

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Communication Arts Magazine Photography Competition deadline EXTENDED to 3/20

The submissions deadline for the 48th Annual Communication Arts Photography Annual, “The best of photography used for advertising, design, editorial, cinematography and any other area of the communication arts” has been extended to MARCH 20.
Details here. Check my earlier post on this competition and the value of exposure to the advertising and design community.

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Students and teachers: New York Times Contest, Deadline April 6th

It’s education week for many of us, as SPE starts on Thursday. Here’s a contest that the NYT is sponsoring:
“Are you an intellectually curious student at an American college or graduate school? Are you a middle or high school teacher eager to open your students’ eyes to the world? Here’s your once-in-a-lifetime opportunity to win an all expenses-paid trip with Pulitzer Prize winner Nicholas D. Kristof, Op-Ed and TimesSelect comunmist fo the New York Times.” One college student and one educator will be chosen to accompany Nick on all-expenses paid reporting odyssey to the African Continent this summer. Read Nick’s letter describing the trip here, his video on the project here, and the blog from last year’s winner, Casey Parks, here.
See official rules, here. Apply now!

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Award winning entries, “The Art of the Photography” Juried Show

The results of this recent juried competition are in, and you can view the selections deemed award winners by Juror TIM WRIDE here. The specific awards (1st Place, 2nd Place, etc.) will be announced and the award prizes given at the Opening Reception Gala in San Diego on April 14, 2007.

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International Student Photography Show Deadline April 18th

The Center for Fine Art Photography has announced the “International Student Photographic Show” open to College, High School and Art Program Students. Juror is Hannah Frieser, Director of Lightwork, a non-profit organization founded in 1973 in Syracuse, New York that offers artist-in-residencies, exhibitions and publications (CONTACT SHEET) as well as operating a community darkroom. There is a range of prizes, including exhibition, publication, equipment and cash. Encourage your students to enter! Submissions are accepted on-line; deadline is April 18th.

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